Job Description

About Branch

Branch is transforming the $46B office furniture industry to create modern work experiences that are easy, flexible, and smart, enabling users to sit or stand and work efficiently.

Based in NYC, backed by investors behind brands like Peloton, Feastables, Eight Sleep, Caraway, and Venmo, we are a team of innovative problem solvers across design, software, health, and logistics, seeking entrepreneurial teammates who thrive on challenges.

The Opportunity

Since launching in 2019, Branch aimed to simplify furnishing offices for teams of all sizes with high-quality, ergonomic furniture. During COVID, we shifted focus to support remote workers. Now, as organizations adopt hybrid models, Branch is positioned to be a preferred partner for creating inspiring workspaces anywhere—remote, hybrid, or in-office—cost-effectively.

Our products have received excellent reviews from startups, landlords, and Fortune 500 companies like Google, Shopify, LVMH, SpaceX, and MIT. With eight figures in annual revenue, we are ready to scale further.

The Role

We seek a VP of Sales / GM of B2B to lead Branch Business, overseeing the entire B2B revenue process—from demand generation to customer expansion—while managing a high-performing team and collaborating across functions to grow our impact in office furniture and work products.

This role offers the chance to close significant deals with renowned companies, scale our business into nine figures, optimize existing channels, and develop new growth avenues. You will also incubate and launch new offerings with our product teams.

Ideal candidates have experience leading or building sales teams through substantial growth, with a strong grasp of sales systems, processes, and strategy. Fluency in HubSpot and a knack for building scalable revenue infrastructure are essential.

This position reports directly to the CEO. In the first 90 days, you will refine our GTM strategy, evaluate segmentation, identify expansion opportunities, and drive new revenue, working closely with marketing and product teams.

As the senior sales leader, you will accelerate our GTM engine and influence offices across North America. If you enjoy building teams, shaping strategy, and delivering business results, we want to meet you.

Day to Day

• Drive segmentation strategy by company type, size, and geography to maximize revenue.
• Optimize inbound programs from lead generation to closing and expansion.
• Develop partnership-driven GTM strategies for the commercial office sector.
• Partner with marketing and product teams to generate leads and improve funnel conversion.
• Implement systems for account expansion and deepening customer relationships.
• Lead high-impact sales efforts with Account Executives to close strategic deals.
• Own sales enablement, ensuring the team has the training and tools needed for success.
• Collaborate with Furniture Design to incorporate customer feedback into product development.
• Work with Operations and Finance on forecasting, demand planning, and margins.
• Refine sales technology stack for automation, pipeline management, and reporting.
• Implement AI tools to streamline workflows.
• Recruit, coach, and develop a high-performing sales team, fostering a culture of accountability and learning.

What We’re Looking For

• 5-8+ years of B2B sales experience, including 3+ years in sales leadership at high-growth startups or founder-led sales roles.
• Proven success in scaling B2B revenue into high eight figures or scaling founder-led sales from zero to high seven/eight figures.
• Experience managing teams of 5–20+ across sales and GTM functions.
• Success in moving sales organizations upmarket to Mid-Market/Enterprise.
• Deep expertise in partnership-led sales and building partner ecosystems.
• Fluency with CRM systems (HubSpot preferred) for dashboards, workflows, and processes.
• Willingness to travel up to 25% for customer meetings.
• Exceptional analytical, communication, and influencing skills.
• Ownership mindset with a bias for action in fast-paced environments.
• Ability to collaborate cross-functionally and thrive amid ambiguity.

Nice to Have

• Based near New York, San Francisco, or Toronto with Branch presence.
• Knowledge of the commercial office real estate ecosystem.
• Experience in commercial furniture, interiors, or workplace strategy.
• Experience selling into employer benefits or self-insured companies.
• Passion for design, wellness, real estate, and the built environment.

Branch is an equal opportunity employer committed to diversity and inclusion. We value unique perspectives and strive to create a respectful, empowering environment. For accommodations during the hiring process, contact people@branchfurniture.com .

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