College Marketing Advocate Job at Sony Music Entertainment, Honolulu, HI

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  • Sony Music Entertainment
  • Honolulu, HI

Job Description

College Marketing Advocate

Join The Orchard as a paid part-time employee, where you will represent and promote our distributed artists in your college community. Your role involves advocating for 5-10 artists each month and engaging in various promotions around your campus using both digital and in-person marketing strategies. As a key influencer in your area, you'll collaborate with local businesses, record stores, DJs, promoters, and student organizations to create buzz and excitement around our artists. This position offers you a chance to host listening events, organize campus activations, and create compelling digital content, gaining firsthand experience in the music industry while supporting artists across diverse genres.

Start Date: June/July 2025

Responsibilities

  • Build relationships with local influencers, such as college radio stations, DJs, and student organizations, to promote The Orchard's artists through reviews, radio plays, and interviews.
  • Establish and maintain a vibrant social media presence that showcases the artists you represent, utilizing provided digital assets while also creating original content.
  • Implement marketing initiatives at local record stores, lifestyle shops, and on campus to engage potential fans.
  • Research and identify appropriate apps, forums, and networks favored by the 18-24 demographic for each artist.
  • Attend and gather insights at local and campus events that will best promote our artists.
  • Participate in artist shows, distributing promotional materials and collecting fan feedback.
  • Submit detailed reports on your marketing strategies, successes, and initiatives for each campaign.

Benefits

  • Gain invaluable real-world music industry experience that enhances your resume.
  • Express your creativity through managing local social channels, participating in team brainstorms, and writing concert/album reviews.
  • Access exclusive insights that will elevate your marketing efforts.
  • Enjoy free concert tickets for our artists' shows and potential meet-and-greet opportunities.
  • Build lasting relationships within your local music scene.
  • And much more!

Who You Are

  • An Undergraduate Student currently enrolled in a 4-year university with at least two years left until graduation.
  • Capable of managing your hours and accountable for your responsibilities.
  • Passionate about music with a keen understanding of how your peers discover and enjoy music, along with a strong interest in music business and marketing.
  • Familiar with social media marketing trends, creating content actively on platforms like TikTok, Instagram, Twitter, and Facebook.
  • Available to commit 20 hours per week.
  • A strong communicator who is well-written, well-spoken, and a team player.
  • Have your own transportation and live within 30 minutes of Los Angeles.
  • Flexible to adjust your schedule for team meetings and artist tours.

About The Orchard

The Orchard is a leading full-service music distribution company operating across 48 international markets, servicing top independent artists and labels. With cutting-edge operations and a dedicated global team, we partner with clients to deliver comprehensive solutions across various sectors. Supported by a passionate community of music lovers and experts, The Orchard empowers creators to thrive in the ever-evolving music industry.

Our priority lies in fostering a comfortable and creative environment that enhances productivity and collaboration.

The Orchard is committed to providing equal employment opportunities for all individuals regardless of any legally protected status.

Job Tags

Part time, Local area, Flexible hours,

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